Cartera - Social Investing Network
A full investment social network and platform where users follow portfolios, discuss trades, and discover opportunities through the activity of friends and professionals.
About the Project
We built Cartera as a social investing product designed to bring portfolio discovery, community interaction, and market visibility into a single platform.
Users could follow friends and professionals, track buy and sell activity in stocks and crypto, comment on transactions, and discover opportunities through the movements and portfolio composition of people they trust.
The product also combined portfolio tracking with market news, rankings of top-performing portfolios, and investor-focused privacy controls so users could share composition while keeping absolute portfolio values private.
Key Features
- Social feed centered on portfolio movements and investor activity
- Portfolio following for friends and investment professionals
- Comments, likes, and discussion around buy and sell decisions
- Discovery of top-performing portfolios and relevant market updates
- Support for both stock and crypto investing activity
- Privacy model that kept portfolio values hidden while exposing allocation percentages